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How reliable are online reviews?

For service industry companies such as hotels, casinos, and restaurants, online reviews are one of the best ways to get the word out about your business. People trust them, and increasingly look to them to decide whether or not they wish to patronize a business they...

How To Detect Fake Online Reviews

Picture this: you’ve been working incredibly hard to build a business and attract loyal customers. Things are going well – you’ve seen steady month-over-month sales increases. But then a string of bad reviews hits the internet, and new business nearly completely falls...

Increasing Online Reviews For Your Business

Whether or not a business offers its services online, its customers are using the internet to read about how good they are. This, unsurprisingly given the increasing time most people spend on their computers and smartphones, is true across all industries. Fortunately...

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